Media Production
The Media Production program offers comprehensive training in script-to-screen development, storytelling, videography, photography, in-studio/on-location production, Adobe Premiere Pro, Photoshop, After Effects, social media content creation, and audio production. Students learn to craft engaging narratives, hone videography and photography techniques, and execute productions both in controlled studios and real-world settings. They gain proficiency in industry-standard software for video and image editing. With a focus on social media content creation and audio production, graduates are prepared for diverse media production roles.
2024 Media Production graduate, Nikkita Tyler, works as a photographer and editor at WRIC Channel 8 News. Learn more about how a VCU media production degree helped her get a dream job.
Explore degree details on the VCU Bulletin.
Courses
The Robertson School is proud of our professional program, as it gives you the skills you’ll need to help launch your career. Course topics include the media production industry, media writing, beginning and advanced media production, graphics tools (Adobe Creative Cloud), digital photography, TV studio production and animation. You’ll also take courses to give you important big-picture perspectives on entrepreneurship, law, ethics and media careers. You’ll finish with a capstone course and projects to add to your already-growing portfolio of work from previous courses to show potential employers.
Careers
As you navigate toward a career in media production, this industry thrives on creativity, adaptability, and innovation. Each of these career pathways offers unique opportunities for you to make a lasting impact and leave your creative mark on the world. Examples of career areas include:
- Video Producer
- Content Creator
- Video Editor
- Audio Visual Manager
- Multimedia Specialist
- Videographer
- Documentary Filmmaker
Media Production Highlight
Still from the short doc “Eyes on Me.” Photo by Spencer Pannill
Moving Pictures; CAP(S)ULE focuses on the next generation of VCU documentary and nonfiction filmmakers. (Style Weekly)
Five student-directed short documentaries from our media production seniors were selected to premiere at the Washington West Film Festival! Plus, TWO of those films are also in the Virginia Film Festival's new statewide student showcase! 
Through our (CAP)SULE: New Voices in VA capstone program, 20 VCU students directed, shot, and edited these films.