Research

Robertson School faculty members are producing award-winning academic research and professional scholarship. We pride ourselves on our diverse faculty — a mix of traditional research and professional scholars. 

Our researchers regularly win awards and publish their studies in top academic journals. Our faculty’s interdisciplinary and international research agendas include work that advances knowledge in the following areas: 

  • international communication 
  • media psychology and psychophysiology
  • media history and ethics
  • journalism practices and news audiences
  • new media and news convergence
  • corporate social responsibility
  • health communication
  • environmental communication
  • cultural studies and multiculturalism
  • big data
  • social media engagement, influence and adoption

Our faculty are also very active at national and international conferences, representing VCU at leading professional organizations such as the Association for Education in Journalism and Mass Communication and the International Communication Association. 

Our professional scholars are consistently showcasing their talented and creative minds as they produce innovative public relations and advertising campaigns and publish impactful news stories. These faculty members are well-known industry practitioners in the areas of: 

  • strategic design 
  • brand building 
  • media relations 
  • news and public relations writing
  • graphic design
  • copywriting
  • creative directing