Marketing & Public Relations Assistant Job Description 

For over 50 years, the Metropolitan Business League (MBL) has been the backbone for developing, supporting, and advancing small, minority, and women-owned businesses in the Richmond and tri-cities area.  The Metropolitan Business League, a non-profit business member organization, Our Mission is to promote economic prosperity in Virginia through education, advocacy, access to resources, and building relationships for small, women-owned, and minority-owned businesses. Our Vision is To create a more equitable, inclusive, and prosperous society by empowering small, women-owned, and minority-owned businesses. Please visit www.thembl.org for more information about our organization.

Duties

Public Relations:

• Assisting in the preparation and execution of special events designed for public outreach and media relations
• Conducting market research to assess the efficacy of our brand
• Expanding business contacts via personal networking or attendance and sponsoring events
• Creating written content for Website and social media (internal or external sites)
• Copy editing of marketing material
• Writing newsletters and other material to foster organizational engagement
• Communication tools- emails, letters, community presentations
• Assisting with general public relations and community outreach
• Maintain and update the website with content
• Maintain social media accounts using Facebook Business Suites

Marketing

• Developing tools and methods for collecting data, such as surveys, opinion polls, or questionaries.
• Collecting and analyzing data identifies consumer trends.
• Monitoring and managing the company’s social media platforms

Skills

• Strong verbal and written communication skills
• Proficiency with word processing, spreadsheets, and presentation software.
• Proficient with various social media platforms as well as the data tracking tools associated with them.
• Ability to quickly learn and process information
• Organization and time management skills

To Apply:   Email your resume with cover letter to alightfoot@thembl.org