Why Robertson?

You found us. That's the first step. Here's why you can stop searching for mass communication schools.

We make excellent storytellers and confident communicators. We turn ambition into action and elevate dreamers into media professionals who go on to have amazing careers. That's not just 10-cent marketing copy. Go check the LinkedIn profiles of some of our graduates — they're impressive.

When you're done exploring your options for mass communications programs, we know you'll come back to us. We're big enough to get you where you want to go, and small enough to know your name. We're different. Different is good.

Ready to start your career in the media industry? Let us show you how.

Check out the academic options offered by the Robertson School.

News

Brian G. Smith has been named director of VCU’s Richard T. Robertson School of Communication. He will begin his role July 1. (Contributed photo)

April 1, 2026

Brian G. Smith named director of VCU’s Richard T. Robertson School of Communication

At the University of Mississippi, he has chaired the Integrated Marketing Communications department.

At VCU, Manuella Escobar said, “I have taken on every opportunity, endeavor and project I stumbled upon to grow as a professional and as a human being.” (Dean Hoffmeyer, Enterprise Marketing and Communications)

April 1, 2026

How I found my research: Manuella Escobar dives deep into the Latino college experience

Escobar, a Colombia native, gravitated to her line of study when her classmates’ questions about her cultural background transitioned from ‘Narcos’ and drug cartels to Bad Bunny, J Balvin and Latin music.

From left: Brian Alves, Alexis Washington, VCU men’s basketball coach Phil Martelli Jr., Marcus Leary, Ben Rekosh and Andrew Thompson take a break in the media room in Greenville, South Carolina during the Rams' recent NCAA Tournament run. (Courtesy photo)

March 31, 2026

With Martelli’s praise at NCAA Tournament, student journalists get a bounce

And they return the compliment as national attention follows the Rams and the young reporters.

Robertson Spotlight