Back to News

Spring 2017: SAWM Imports & Despensa of Spain - Social & Digital Media Intern

Nov 8, 2016

Posted in: Advertising internships, Internships & scholarships, Journalism internships, Public Relations internships

THE COMPANIES

SAWM IMPORTS, LLC is a Spanish Wine & Food Importer based in Richmond, VA.

DESPENSA OF SPAIN, LLC is an online retail store selling Gourmet Foods imported by

SAWM IMPORTS also based in Richmond, VA

SOCIAL AND DIGITAL MEDIA INTERN - JOB DESCRIPTION

The Social and Digital Media Intern will play an active role in the development of SAWM

IMPORTS & DESPENSA OF SPAIN’S online community. The intern will maintain both

companies presence on various social media platforms and help create and publish

content that is relevant to our customer base. He/she will regularly analyze and report

on the activity on social media networks as well as the update the companies websites.

He/she will also assist in maintaining both companies archive of digital images, videos,

and other content. The intern will learn how to reach communities, and promote events

or sales through the internet and gain experience in social media platforms and the

tools used to assess their performance.

RESPONSIBILITIES

Social Media

• Updates and manages Facebook, Instagram, Twitter, Linkedin and any other relevant

social accounts.

• Responds to posts or comments to bring value to user’s interactions with both

companies.

• Posts updates, news and announcements in a timely manner using appropriate

content.

• Performs research to find articles, stories, resources, or other content that is relevant

to our customer base and posts it to both companies Social Media pages in a manner

that invites conversation and interaction.

• Updates Social Media accounts with current and relevant photos, video, or other

content from both companies activities and events.

• Grows both companies online social networks by increasing fan-base and interactions.

• Maintains current information in Google+ and LinkedIn accounts.

• Completes other social media projects as assigned.

Digital Media

• Uploads photos and videos to the DropBox account.

• Organizes and archives digital images and videos.

• Completes other digital media projects as assigned.

Research

• Regularly observes the online activity of model organizations researches and reports

on “social media best practices”.

• Completes other research projects as assigned.

Analytics and Reporting

• Uses Google Analytics to assess trends and activity on both companies websites.

• Uses Facebook Insights to assess trends and activity on both companies Facebook

pages.

• Uses Twitter Analytics to assess trends and activity on both companies Twitter pages.

• Reviews data on the performance of social media platforms and adjusts plans or

strategies to optimize reach.

REQUIREMENTS

• Creative self-starter who is comfortable with both taking initiative and working in

collaboration.

Detail oriented with strong written and verbal communication skills.

• Experience with Microsoft applications, basic photo-editing and video-editing software,

and internet browsers. Experience with Photoshop or equivalent tools a plus.

• Familiarity and facility with mainstream social media platforms, including but not limited

to Facebook, Twitter, Google+ and LinkedIn.

• Available to work 10-15 hours per week(time available is negotiable).

ELIGIBILITY

This is a part-time internship and we require that you use your own computer to

complete internship projects and tasks. While the internship is unpaid, we can provide a

stipend to cover any work-related expenses. Candidates should maintain a positive

attitude, exhibit a strong work ethic, and enjoy working with a range of personalities.

Most importantly, the candidate should be flexible and willing to take on multiple tasks.

This internship will benefit someone who is interested in marketing, online retail, wine,

food, community relations, and audience development.

TO APPLY

Please send your resume and cover letter to ben@sawmimports.com