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Fall 2019: Student Job/Internship: University Public Affairs - Social Media Strategist (PAID)

Aug 24, 2019

Posted in: Advertising internships, Internships & scholarships, Journalism internships, Public Relations internships

At VCU, we Make it Real through learning, research, creativity, service and discovery — the hallmarks of the VCU experience. A premier, urban, public research university nationally recognized as one of the best employers for diversity, VCU is a great place to work. It’s a place of opportunity, where your success is supported and your career can thrive. VCU offers employees a generous leave package, career paths for advancement, competitive pay, and an opportunity to do mission-driven work.


Description of Job: 

Serve as strategist of social media efforts at VCU on university-level platforms and assist in strategizing, crafting, and coordinating online communications that support the VCU brand and Quest themes; assist in serving as a frontline manager in interacting with the VCU community on official VCU social media platforms and assist in ensuring university compliance with VCU social media guidelines; Work with brand managers and leaders to explore and identify ways to integrate social media into communications strategies and marketing campaigns.


Required Qualifications: 

-Excellent written and verbal communication skills
-Strong technical background with advanced computer skills
-Competence with Microsoft Office
-Competence with Adobe Creative Suite
-Ability to jump from the strategic and creative side of marketing to the analytical side
-Working knowledge of the principles of SEM and SEO
-Ability to work independently and as a member of a team
-Aptitude to develop and maintain strong working relationships with both internal and external stakeholders.
-Strong story-telling and presentation skills
-Ability to work effectively under deadlines and juggle several assignments simultaneously
-Ability to work in a diverse work environment
-Experience in advertising, communications, marketing, or public relations


Preferred Qualifications: 

-Undergraduate degree in public relations, marketing, communications or journalism from an accredited college or university, or commensurate experience preferred
-Understanding of higher education communications


Approximately 29 hours/week

Anticipated Hiring Range: $20