Faculty Spotlight: Mallory Perryman, journalism
Jan 4, 2021
Posted in: News
Mallory Perryman, Ph.D., is an assistant professor of journalism and the Robertson School's journalism sequence coordinator.
Tell us a little bit about where you are from and where you worked or studied before joining the Robertson School?
I majored in Broadcast Journalism at the University of Missouri School of Journalism. I worked as a producer at the local NBC affiliate, KOMU, throughout my undergraduate degree and then transitioned to mobile video news company Newsy while working on my master's degree. I moved to Madison, Wisconsin, to complete a doctorate at the University of Wisconsin School of Journalism and Mass Communication. During my doctoral studies, I taught journalism writing courses, developed a research program focused on public trust in the press, and coordinated programming for the Center of Journalism Ethics.
What's your favorite class to teach and why?
Advanced Video Storytelling. This is the course where students already have the basics of scripting/shooting/editing down, but they're working on adding the dazzle and polish that really make a story impactful.
Why should students come to the Robertson School?
Because we're the best of both worlds. You get the cognitive conditioning that comes from being involved in higher education -- exploring ideas, asking questions, being exposed to different schools of thought -- but you also get practical and marketable skills that will serve you well regardless of your career. Also, my capstone students get waffles on the last day of class ... which is a compelling draw on its own.
How do you keep current in this ever changing media environment?
I'm a curious person. It's actually the one thing I'd say most good media professionals have in common: We always want to know more. So when I see a new way of doing something (a new app to edit with, a slick graphic style for a newscast), I look into how it was done. I try to learn at least one new program a year by using the online tutorials provided through the university.
Which area do you focus on in your scholarship?
I study public trust in the press. Well, I focus mostly on reasons why certain slices of the public don't trust the press. My work centers on why audiences often interpret neutral, balanced news as hostile to their preferences.
Tell us a fun fact about you.
I once spent a summer learning how to sail! I'm pretty rusty now, but I could probably still keep a boat from capsizing.