Alumna Taya Jarman to serve as December graduation speaker
Nov 4, 2019
Posted in: News
Taya M. Jarman of the Virginia Department of Health will serve as the commencement speaker for the VCU Richard T. Robertson School of Media and Culture’s December graduation. Commencement will take place on Friday, Dec. 13, at 1:30 p.m. in Ballroom B21 (ABC) at the Greater Richmond Convention Center, 403 N 3rd St. The ceremony is open to the public and no tickets are needed.
"It's exciting to have a distinguished professional like Taya Jarman return to her alma mater and inspire the next generation of students graduating from our School," said Dr. Marcus Messner, interim director of the Robertson School. "We very much look forward to her commencement speech."
Jarman, who earned a Master of Science degree in Strategic Public Relations from the Robertson School, is an award-winning and accomplished communications professional with several years’ experience developing and implementing communication strategies. As the Population Health Communications Director for the Virginia Department of Health (VDH), she created and launched the VDHLiveWell brand. The brand includes a robust website VDHLiveWell.com, social media portfolio (Facebook, Twitter, Instagram, Pinterest, and YouTube), and marketing materials to help Virginia become the healthiest state in the nation.
Jarman also created the Virginia Department of Motor Vehicles’ (DMV) award-winning social media program. During her tenure, she was in charge of internal communications including its employee newsletter and initiatives. Prior to DMV, she was the spokesperson and Community Outreach Coordinator for Virginia Department of Transportation (VDOT). While at VDOT, she assisted with international media relations and credentialing Queen Elizabeth II’s visit to Richmond and Jamestown in 2007.
Jarman has extensive experience as a strategic and creative thinker. She worked as a consultant for the Annual BET Award Show in Los Angeles, where she facilitated multiple celebrity press conferences and organized media placement along the red carpet. She was one of PRWeek’s Top 40 under 40. Also, Jarman was featured in Carrera’s Jewelry “Stack on Your Success” campaign. The campaign included bus ads, a full page spread in Richmond Magazine (March 2019 issue) and digital ads on CNN, Washington Post, and New York Times.
Jarman holds a Bachelor of Arts degree in communication and leadership from Christopher Newport University and a graduate certification in general management public relations from the University of Maryland University College. She’s a Leadership Metro Richmond graduate – Class of 2011. She’s also taught several public relations courses at Virginia State University and served as a guest lecturer at Howard University, Bowie State University, Christopher Newport University, and North Carolina A&T.
She’s a proud member of Delta Sigma Theta Sorority, Incorporated, Jack and Jill of America, Inc., Virginia Government Communicators, and an executive board member for the Public Relations Society of America. When she’s not working, she enjoys traveling and spending time with her husband and two sons John III (Tripp – for triple) and Tyler.