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Integrated Communication 

Multimedia Journalism

Media and Leadership Certificate

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Pillars of our Program

Higher level skills

  • Students graduating from this program will demonstrate higher level skills in critical thinking.

Clear and effective communication

  • Students graduating from this program will master written and multimedia platforms to communicate clearly and effectively to inform and engage audiences.

Research and evaluation

  • Students graduating from this program will demonstrate the ability to conduct foundational research applicable to mass communication.

Tools and technologies

  • Students graduating from this program will be able to apply tools and technologies required for mass communication workplaces.

Journalism skills

  • Students specializing in this concentration will demonstrate journalism skills, including news judgment, ethics, information gathering and reporting across multiple platforms, that show they are capable of producing publishable work.


All Prospective Students: Click to start here

Apply now! Late consideration through June 1. Classes begin June 2022.

Thank you for considering the Robertson School’s Master of Science in Mass Communications with a concentration in Multimedia Journalism. You’re making an investment in your future and we’re here to help! You’ve got questions. We’ve got answers. Fill out our Prospective Student Inquiry form  to learn more and hear from our graduate enrollment team.

The application process opens Dec. 1.  To begin an application, visit the VCU Admissions website.

More than a Master’s 

With the demand for bachelor’s degrees by most media organizations, the addition of a postgraduate degree helps you stand out and reach higher professional goals. Whether you’re looking for updated skill sets, making a career change or checking off a life goal, graduates of the Multimedia Journalism concentration represent a new generation of media professionals. 

As a graduate student, you will be given the opportunity to learn the theory and practice of journalism with courses created to provide you with an immersive experience. You will strengthen your skills necessary for today’s working journalists as well as gain leadership knowledge that will propel you ahead in your career. With hands-on courses, you’ll get a chance to report on critical topics of your choice and have the opportunity to publish your work through the Robertson School’s news service, which serves more than 100 news outlets in the state, plus the Associated Press. All of our courses will be taught online to ensure that you will be able to receive exceptional education on your own time. 

Course Details

The Robertson School’s graduate program builds on our acclaimed undergraduate program which is at the forefront of schools nationally that require students to have experience with multimedia skills. Our educators are continually recognized for their expertise in media careers and in journalism research. Many have career experience in award-winning newsrooms and utilize these networks to help students, including professional journalists. 

Full Degree Requirements 

We have a full online program with flexile course schedules for working professionals. The program is designed so that on-track students will take two or three courses each semester (summer, fall, spring and summer). Thus, on-track students can complete the coursework in 12 months.


The mission of the Master of Science in Mass Communications-Multimedia Journalism is to provide graduate, professional education for students who are in various stages of their journalism careers and for the broader communications industry who seek to develop a stronger foundation and preparation in multimedia journalism.

Individual options for completing the program

Please note that students who wish to embark on an individual research project may choose to do so after consultation with the director of graduate studies if they prefer that over the professional project completed in the Capstone.