Assistant Professor, Advertising
B.S., Virginia Tech
M. S., VCU Brandcenter
Jay joined the Richard T. Robertson School of Media and Culture as an assistant professor in Fall 2015. He has over 17 years of industry experience working at Richmond advertising agencies including The Martin Agency, The King Agency, Release The Hounds and most recently Big River. His roles include creative director, art director, copy writer and web designer creating campaigns for a variety of local, regional, national and international clients. His research at VCU focuses on wearable computing applications that promote human health.
Prior to becoming a full-time faculty member Jay was an adjunct in the Robertson School for years, teaching MASC 204 Story, MASC 392 Perspicuousness, MASC 394 Imagination, MASC 450 Style and MASC 481 Completeness. He’s led student teams to win numerous awards including the ADDYs and Richmond Show. His adjunct experience also includes the VCU Brandcenter, having taught BRND 653 Portfolio Development. He currently teaches MASC 204 Story and MASC 392 Perspicuousness and continues his professional work creating advertising campaigns across all mediums. Jay holds a B. S. from Virginia Tech and a M. S. from the the VCU Brandcenter where he graduated at the top of his class.