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Robertson School professor named Advertising Person of the Year by Richmond Ad Club

Apr 10, 2017

Posted in: News

By University Public Affairs

Scott Sherman, an associate professor of advertising and coordinator of the advertising sequence in Richard T. Robertson School of Media and Culture, received the Mike Hughes Ad Person of the Year Award at Friday’s Advertising Club of Richmond annual awards show.

Sherman, Scott
Sherman, Scott

The award is named in honor of the late creative leader at the Martin Agency, and has a long history of recognizing advertising professionals who have made a big impact in Central Virginia through their creative energy and inspirational leadership.

“The award recognizes the important role that VCU plays in the advertising industry. I’m lucky to work with passionate people who make an impact on students’ lives, people who serve and improve the community, and people who influence the advertising profession,” Sherman said. “Being named the Ad Person of the Year is a huge honor. I will work hard to live up to the aspirations that go with the award.”

Sherman has worked in advertising for 20 years, with much of his career in the creative department of two Richmond advertising agencies, where he applied his knowledge in guiding strategic creative and design.

Sherman was nominated for the award by Kelly O’Keefe, professor of creative brand management in the VCU Brandcenter. O’Keefe is a past recipient of the honor.

“The recognition is meaningful because the Richmond advertising community is prolific, vibrant, and creative,” Sherman said. “I have admired so many of the previous people who have been named Ad Person of the Year. It’s an impressive list.”