Graduate Programs

Graduate Programs


Multimedia Journalism


The M.S. degree in the Richard T. Robertson School of Media and Culture with a concentration in Multimedia Journalism provides students with the opportunity to learn the theory and practice of journalism in an immersion news environment. The students may specialize through graduate electives, projects and stories in any number of “beat” areas. For example, students may focus on coverage of health or the environment or concentrate on learning about international coverage.

The graduate multimedia journalism program builds on the School’s already strong undergraduate journalism program, which has been in the forefront of schools in the nation that are requiring undergraduate students to acquire multimedia skills. A number of faculty in the School are recognized for their expertise in new media and do extensive newsroom training and education for professional journalists. Top-level industry professionals also teach in the graduate program.

The field of journalism requires a new generation of communications professionals who are able to function at the highest levels of professional practice and apply sophisticated writing and reporting skills to a multi-platform media environment.

The Master of Science in Mass Communications (Multimedia Journalism) is designed to help professionals working in journalism or those with undergraduate journalism degrees achieve higher levels of professional competence. Admission requirements include an academic background in journalism (university degree) or at least two years of appropriate journalism experience.

The degree requires 36 credit hours, 30 of which are in the journalism discipline. Students take an additional six credit hours in a collateral area outside of mass communications.

The program is designed so that students will take three courses each semester (fall and spring). During each semester, two of the courses will be offered in the evenings and one will be offered online. Thus, students will be able to complete the course work over two years of study.

Read the program description in the VCU Bulletin.

Additional information also is available in the Robertson School Graduate Handbook (pdf).

Program Mission Statement

The mission of the Master of Science in Mass Communications-Multimedia Journalism is to provide graduate, professional education for students who are in various stages of their careers in journalism and the broader communications industry and who seek to develop a stronger foundation and preparation in multimedia journalism.

Student Learning Objectives

  • Students graduating from this program will demonstrate higher level skills in concept building with a focus on critical thinking, and in the design of journalism news stories and packages with a multimedia focus
  • Students graduating from the multimedia journalism graduate program will communicate clearly and effectively in written and multimedia platforms to serve news audiences
  • Students graduating from this program will demonstrate the ability to conduct basic research that is applicable to journalism and multimedia
  • Students graduating from this program will be able to effectively apply tools and technologies to multimedia news stories and packages as appropriate for the news industry and other communication workplaces


  • MASC 611 Research Methods in Mass Communication (3 credits)
  • MASC 642 Online Journalism I (3 credits)
  • MASC 643 Online Journalism II(3 credits)
  • MASC 644 Computer-assisted Reporting (3 credits)
  • MASC 645 Visual Journalism (3 credits)
  • MASC 646 Convergence Law and Ethics (3 credits)
  • MASC 684 Multiplatform Storytelling (3 credits)
  • MASC 685 The Business of Media (3 credits)
  • MASC 686 International Journalism (3 credits)
  • MASC 688 Converged Media Applications (3 credits) or MASC 699 Thesis
  • Graduate electives (6 credits)

About The Richard T. Robertson School of Media and Culture

The Robertson School at Virginia Commonwealth University has approximately 1,300 undergraduate and graduate students, and is ideally situated for students who want to pursue communications careers. VCU is an urban university in Virginia’s state capital. Besides being the seat of state government, Richmond is a major center for the communications industry. The graduate multimedia journalism program builds on the School’s already strong undergraduate journalism program. The School also has a graduate master’s program in Strategic Public Relations.


To apply, contact June Nicholson, Director of Graduate Studies, by email at or phone (804)-827-0251. She will provide additional information.

To apply online, complete the application form available at the VCU Graduate School Website. Note that this program has a fall admission only. Pay the online application fee. Send official, sealed transcripts for all graduate and undergraduate work to the VCU Graduate School. Make sure that your official GRE scores also are sent to the VCU Graduate School. Deadlines for admission are January 15 and March 15 for preferred consideration. The School will admit other students on a rolling admission after those deadlines until the class is filled.

Send to the Director of Graduate Studies:

  • an updated resume
  • a personal statement of educational and professional objectives
  • three official graduate references, using the graduate reference forms available on the VCU Graduate School Website
  • portfolio material from your undergraduate and/or graduate and/or professional experience
  • unofficial or official transcripts of all undergraduate and graduate work
  • GRE scores

International applicants without a degree from an English-language university must also submit TOEFL scores.


June Nicholson
Director of Graduate Studies
Robertson School of Media and Culture
Virginia Commonwealth University
Box 842034
901 W. Main Street
Richmond, VA 23284-2034